ProjectWeb Development
From a home cooked WIX website to a flashy WordPress website
Couqley’s new WordPress website on a three-week deadline, copy, design, photos and SEO.
Couqley is a French brasserie with restaurants at two Dubai hotels. We built their new website against a three-week deadline and did all of it ourselves, copy, page layouts, photos, testing and SEO included.
Melvin, Tolga worked on this project. Meet them
- Client
- Couqley
- Sector
- French restaurant in Dubai
- Service
- Web Development
- Published
Couqley had a second restaurant on the way in Dubai when we started working with them, and their website, built on WIX, wasn’t up to the job. For a place that has served classic French food since June 2016, it didn’t do the cooking justice. Guests also had no smooth way to reserve a table on it.
Three weeks to go live
They needed the new site live within three weeks. Normally we take a website build in a fixed order, with the scope and a project plan first, the design after that, then development, and testing before anything goes live. This time the whole run got three weeks, and we were starting with a blank canvas.
We did everything on it ourselves. There was little existing content to work with, so we wrote the copy for the pages, designed all the page layouts and shot new photos. Couqley worked closely with us on it. Then we tested everything, so the site would run smoothly for the people using it.
We managed it. What went live is a complete redesign on WordPress. Guests can read the menus and the restaurant descriptions and get a feel for the atmosphere, and the whole site is SEO-optimized.
The Book your table page
On the “Book your table” page a guest picks one of the two restaurants, the number of guests, a date and a seating option, and then a time. A red Reserve button sits in the top corner of the pages. The main menu can be opened in English, Russian or Mandarin.
I have worked with Social Sparrow to on web development for my company. They were professional, pleasant to work with, responsive, and delivered good quality work quickly. Highly recommended!
Ziad Kamel Founder at Couqley French BrasserieWhat Google made of it
Google Page Speed gives the new site a perfect 100, on mobile and on desktop. Organic visitors went from 800 a month to 3,500 once the site became easier to find in search. Add direct, social media and campaign traffic and Couqley now has over 8,000 users a month, 60% more than the monthly average on the old site.
- 100Google Page Speed score, mobile and desktop
- 3,500organic visitors per month, up from 800
- +60%monthly users compared with the previous site
The chart below comes from the site’s analytics. In the 90 days up to 27 July 2023, organic search brought in 9,950 new users, 126.2% more than in the 90 days before. No other channel in the chart brought in as many.
Published by the Social Sparrow team. Social Sparrow has worked in the Netherlands since 2020 and in the UAE since 2022, and is a Google Partner agency. About us